Largest attendance at a 3D film screening

The largest audience at a 3-D film screening is 6,819 achieved by the German première of MEN IN BLACK™ 3 in an event organised by Sony Pictures and O2 at O2 World in Berlin, Germany, on 14 May 2012.

Will Smith, Josh Brolin, Nicole Scherzinger and director Barry Sonnenfeld needed more than one hour to pass the fans celebrating the four on the red carpet. Sony Pictures and Telefónica Germany donated the total revenue of the première to the TRIBUTE TO BAMBI trust, supporting children in need.


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